In this particular case, what caught my attention is that this news is of potential interest to other grid masters -- a way to give inventory backups to your residents without actually giving them copies of protected assets.
To my knowledge, this is the first grid that's done so, and I didn't know it was possible. I learned -- from this discussion -- that there's a way to save IAR files with no assets, just the pointers, so it looks like this is a feature that any closed, commercial grid can offer its customers.
You're right that I generally don't run items of interest only to residents of one particular grid, or of purely promotional value. Every grid has its own internal communication platform (website, forums, welcome page, welcome region, etc...) to reach its own residents and if it's purely promotional, you can buy an ad (I recommend GridPress, they could use some support).
InWorldz, Kitely, and OSgrid get a lot of my attention not just because they're big grids, but also because they're innovative and do stuff that other grids can learn from. They're pushing the boundaries of what's possible with OpenSim. I love that. I may or may not agree with how they do it, but -- since my predictions often turn out wrong -- it's a good thing that people are going out and doing their thing anyway.
If I'm missing something, email me -- maria@hypergridbusiness.com. Or call me. Why does nobody call anymore? My cell is 413-559-9055.
If I still refuse to run your news, try Grid Press, New World Notes, I Live in Science Land, Living in the Modern World, Metaverse Traveller, or Daniel Voyager's Blog (among others I can't think of off the top of my head).
I think one mistake people make is that they think I care about grid residents. But my primary allegiance is to the people who run grids -- commercial grids, personal grids, but especially private business, education and non-profit grids.
So yes, the residents of one grid probably couldn't care less about backup options on some other, different grid that they're not members of.
But it's the enterprise and business uses of virtual worlds that really excite me. And if I'm going to be spending a lot of time and money on a project, I might as well focus on the stuff I think is fun and exciting.